LONDON — In an effort to appeal to more younger people, fashion brands are opening up their appeal to women in their 20s and 30s.
Chanel sunglasses are opening for the first time for women in the United Kingdom to buy and wear on the street in the UK’s biggest city.
The new line features Chanel sunglasses with a red eye, which are meant to symbolize purity and the ability to change one’s life, the brand said.
Chanel, whose products have been on the market since 1997, said the new line of sunglasses would appeal to people in their twenties who want to be bold and change their lives.
The new line is part of Chanel’s “Make Up for Ever” campaign, in which it aims to bring back a younger generation of designers.
Chanels products are available in stores, online and through its online store.
The brand’s new range of sunglasses is aimed at a younger demographic, according to the company.
Chanels sunglasses are available at Chanel outlets, online at www.chandel.com.
The sunglasses range includes Chanel V-24, a new color and matte-finished, matte-finish, waterproof, ultra-pigmented Chanel lens with an anti-wrinkle finish, which is available in black and pink.
The Chanel “Make-Up for Ever,” which launched in April, offers a wide range of cosmetics, makeup and skincare items for women ages 20-39.
The cosmetics range includes a wide-range of products, including eye shadows, lipstick, blush, eye shadow and lipstick sticks.
Chanelles products are made in Europe and offer a variety of brands including Estee Lauder, Chanel and Ulta.